Below is an intro to some existing trends and habits in tv and content consumption.

With continuous shifts and developments in the digital landscape, what are the current trends in media? Well, together with the rise of streaming platforms and short form media content, the way in which individuals are getting their updates is also changing. People are increasingly turning towards online news sources, rather than watching TV, to find out about the latest worldly affairs. Nevertheless, simultaneously, due to a consistent flow of info, people are coming to be overwhelmed by huge volumes of content. In reaction to this, news companies are re-engaging audiences by making short form content that is clearer and much easier to follow. Nowadays it is common to find news channels that have sizeable followings on social media platforms. This pattern can be confirmed by the CEO of the fund that owns Euronews, for instance. Using this method has been essential for providing people with trusted and authenticated news sources, in a style they can easily interact with.

In the existing digital age, smart phones have come to be one of the most common devices that individuals are using to view videos and gain access to media. Nowadays, many social media platforms are offering unlimited feeds of short, chains of videos, that are growing in popularity among smart device users. In fact, statistics reveal that that globally, mobile content viewing is on the rise, showing that short form media is one of the fastest growing media trends right now. These platforms permit users to see a series of selected content and interact immediately, making these videos much more interesting and addicting than conventional media. Short form videos are also being used regularly for news and educational functions, not just for home entertainment. Consequently, this pattern is changing the way people are proactively looking for and expecting to receive info, in a quicker, shorter and more functional format.

Over the last few years, with the rise of more info digital content, the way in which people take in media has changed considerably. For several years, conventional television was the main source of household entertainment for many people. Nevertheless, from the development of internet streaming platforms, many audiences are turning away from arranged tv, particularly among younger individuals. Instead, worldwide media content analysis reveals that more individuals are purchasing memberships to streaming services, which strongly evidences the switch in audience intake practices. These options are popular for enabling individuals to enjoy the shows and movies they want, whenever they feel like it. Those associated with the media sector, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would identify the appeal of streaming services as a popular media consumption habit among audiences today. These modifications show the move towards user-controlled viewing preferences in the industry.